“egocasting” — a world where we exercise an unparalleled degree of control over what we watch and what we hear.
"By giving us the illusion of perfect control, these technologies risk
making us incapable of ever being surprised. They encourage not the
cultivation of taste, but the numbing repetition of fetish. And they
contribute to what might be called “egocasting,” the thoroughly
personalized and extremely narrow pursuit of one’s personal taste. In
thrall to our own little technologically constructed worlds, we are,
ironically, finding it increasingly difficult to appreciate genuine
individuality."
"The more control we can exercise over what we see and hear, the less prepared we are to be surprised."
"We are turning into a nation of instant but uninformed critics and we
are developing a keen impatience for what art demands of us."
"What we don’t seem to realize is that ritual thoroughly personalized is
no longer religion or art. It is fetish. And unlike religion and art,
which encourage us to transcend our own experience, fetish urges us to
return obsessively to the sounds and images of an arrested stage of
development."
Mais, aqui.
Showing posts with label Multimedia. Show all posts
Showing posts with label Multimedia. Show all posts
